KINDER CHOCOLATE - A fairytale made for kids
Kinder chocolate main characteristic is it’s tailor-made portion suitable for each kid. Kinder is the most trustworthy brand for parents because it offers just the best for their kid. But how could Kinder make the extra mile?
Feeling like something is tailor-made makes every child feel unique. But it’s not just the clothes, the toys or the amazing chocolate delight of Kinder. It is also fairytales! That’s why we created the first tailor-made fairytale!
A microsite was launched where parents were asked to name the hero of the tailor-made fairytale just for their children. Then, with simple binary questions, they picked on the characters and elements and… voila … the fairytale was ready for them to read both online and offline!
Microsite Participations: 1.884
FB Total Reach: 171.515